Every 12 seconds, a new book is published (and 80% of statistics are made up on the spot). To be slightly outdated, but more accurate, in 2012 Bowker reported that there were 3,500 books published every day in the USA alone, and this figure doesn’t even include e-books. (I don’t math, so feel free to calculate the per-second volume in your own time!) Simply put: There is a ton of competition in the book marketplace. How can a new writer stand out with all this noise?